31.05.2009

  • New Shell Fuels commercial

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New Shell Fuels commercial

“The fastest, the furthest and everything in between.” Nice try Shell, but we still think that their best ad is the 60 years of Shell & Ferrari ad on the link below.. Shell are trying to illustrate with thie commerical how Shell fuel can help a Ferrari reach speeds of up to 320 km/h on an F1 circuit, but also how they can power a car over 3300km with a single litre of fuel.

This is how it should be done..

60-years of Shell and Ferrari Commercial

About Steve Davies
Steve Davies
Publisher of SkiddMark and lifelong enthusiast of cars, bikes and motorsport. Professionally Steve is an advisor to many leading blue-chip clients in the telecoms, media and internet sectors and also former Managing Partner of a well known digital marketing agency. Founded Drivers Republic (DR) in 2007, bringing on board a team of well known EVO and Autocar journalists.

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Starting with Drivers Republic in 2007, followed by SkiddMark two years later, our goal has always been to support content makers and automotive brands as they transform towards an all-digital future. We do this through enabling aspiring writers, curating great content and disrupting conventional brand marketing to filter out the noise and encourage investment in areas that will benefit those who are passionate about driving.

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