[UPDATED - to reflect new start-time]
Put this date in your diaries – Thursday 18th March at 10:30 am (GMT) – for that is the date when McLaren Automotive will be launching the MP4-12C supercar within a special event appropriately entitled “Inside McLaren – The Launch of a New Car Company” and SkiddPlayer will be broadcasting the event live, together with a video review of McLaren cars past and present.
The webcast will run for approximately 2 hours and we’re expecting an introduction from Ron Dennis Chairman and CEO of the McLaren Group, together with contributions from key members of the MP4-12C development team and some famous faces from within McLaren’s Formula 1 team.
You can view the teaser film for the event below, and if you reply and subscribe to this post we will update you nearer the time with a full schedule of the event and what you can expect.
Live Broadcast on Thursday 18th March at 10:30 am (GMT)
About Steve Davies
Steve is a media, venture, and technology advisor and a former Partner at KPMG Consulting, PriceWaterhouse Coopers and Managing Partner at EIM - his clients range from global web and media companies to small start-ups. He formed Drivers Republic (DR) in 2007, the UK's first digital automotive magazine, with a team of EVO and Autocar writers before creating SkiddMark, and also writes as a guest contributor on Unruly Media’s
Meme Machine blog and for
Econsultancy’s digital marketing blog.
2 Comments
Cameron Davies
February 25, 2010Defiantly putting this in the diary, will be good to hear and see the launch live. Hoping McLaren have gone and produced a Ferrari killer and will now wipe the smile from all F430 owners
Cameron Davies
February 25, 2010Defiantly putting this in the diary, will be good to hear and see the launch live. Hoping McLaren have gone and produced a Ferrari killer and will now wipe the smile from all F430 owners