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Team Lotus confirmed for the 2011 F1 season

Team Lotus confirmed for the 2011 F1 season

Nov 30, 2010 |  One Comment

The FIA's official entry list for the 2011 Formula One championship was revealed this afternoon, with the most significant news being that the FIA has accepted the change of name of Tony Fernandes' 1 Malaysia Racing Team from Lotus Racing to Team Lotus.

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Audi’s interactive web experience that you cannot play…

Audi’s interactive web experience that you cannot play…

Nov 29, 2010 |  2 Comments

If you've ever moaned about the use of technology for technology's sake, then you'll feast on this latest innovation by Audi's German creative agency. As part of the year-long "30 years of quattro" celebration those clever folk at Neue Digitale/Razorfish in Berlin have come up with an online ad campaign that uses...

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Porsche gives green-light to the new Cajun

Porsche gives green-light to the new Cajun

Nov 29, 2010 |  No Comments

Porsche's Supervisory Board today gave the green-light to the long-awaited mini-Cayenne currently known as "Cajun", which is likely to be based on Audi's Q5 platform.

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Audi Motorsport unveils TT-based GT4 contender

Audi Motorsport unveils TT-based GT4 contender

Nov 29, 2010 |  2 Comments

Audi finally lifted the wraps on its much anticipated TT GT4 at last weekend's final round of the DTM series in Shanghai. The TT, developed by the Technical Development and the Production divisions plus quattro GmbH, is intended to extend Audi’s new modular customer motorsport program from 2012 onwards.

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Paul Di Resta is crowned 2010 DTM champion

Paul Di Resta is crowned 2010 DTM champion

Nov 29, 2010 |  No Comments

Paul Di Resta (AMG Mercedes C-Class) finished second in the final race of the 2010 DTM in Shanghai winning his first DTM Championship title. Gary Paffett (Salzgitter AMG Mercedes C-Class) won the Shanghai race and finished the season runner-up ahead of Bruno Spengler (Mercedes-Benz Bank AMG C-Class) who completed the Mercedes-Benz 1-2-3 success in the...

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Filipe Albuquerque crowned Champion of Champions

Filipe Albuquerque crowned Champion of Champions

Nov 29, 2010 |  No Comments

Filipe Albuquerque delivered a thrilling performance to eclipse 15 superstars of motorsport and win The Race of Champions individual drivers competition at his first attempt on an exciting afternoon in Düsseldorf. In front of a packed ESPRIT arena the Portuguese driver overcame World Rally champion Sébastien Loeb 2-1 in the best-of-three Grand Final on the specially-constructed...

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Need to know: Race of Champions 2010

Need to know: Race of Champions 2010

Nov 26, 2010 |  One Comment

The annual Race of Champions (ROC) returns to Germany this weekend (27-28 November) for the first time in 21 years, and there are several exciting new additions to the event - both in terms of cars and drivers.

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Peugeot’s RCZ ads poke fun at Odi and Paurche..

Peugeot’s RCZ ads poke fun at Odi and Paurche..

Nov 26, 2010 |  No Comments

We like a bit of tongue-in-cheek playfulness in our commercials, it's a well proven recipe to viral success and works particularly well when seasoned with a pinch of controversy. Over the past few years Audi and BMW have traded blows in ever more hostile outdoor campaigns and Lexus are also quite partial to...

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