Eterniti Motors reveals Cayenne-based Super-SUV

Eterniti Motors reveals Cayenne-based Super-SUV

Last month Eterniti Motors launched itself via a new landing page, announcing that its first car ‘Hemera’ would be shown at the forthcoming Frankfurt motor show.

We got in touch with Mark Carbery from Eterniti, who explained that the company is completely independent of any OEM and funded by an international group of investors and a team of people assembled with experience ranging from luxury and high performance vehicles to motorsport.

He told us that on the engineering side Eterniti are staffed by some of the most highly-skilled individuals – some who are past Le Mans winners, whilst others have been responsible for the development of landmark high-performance cars. The engineering team is led by Alastair Macqueen, who was responsible for the development of the Jaguar XJ220 supercar to production and has won the Le Mans 24-Hour race with both Jaguar and Bentley.

Eterniti also has its very own F1 driver, Johnny Herbert, like Macqueen victorious at Le Mans but in addition a winner of three Grands Prix during a 10-year Formula 1 career. Johnny will have an active involvement in developing Eterniti vehicles as well as serving as an ambassador for the brand.


Hemera was the Greek Goddess of light/daylight, but some might be surprised to discover her name being used for a model derived from the ungoddess-like Porsche Cayenne SUV.

Eterniti say the Hemera will be the world’s first Super-SUV, providing new levels of luxury, space and performance in an SUV to create a new niche. It will feature a limousine-like rear cabin, including twin reclining seats, iPads and a drinks chiller, giving customers the option of being chauffeured as well as driving. But with compact dimensions, 4×4 ruggedness and dynamic performance, it is also both practical and retains driver appeal.

The Hemera will be shown in Frankfurt as a prototype, with production and deliveries to start in 2012. Although based on the Cayenne, it will undergo a complete chassis-up rebuild, with a new, repackaged interior, carbon-composite body panels and as yet undisclosed ‘additional’ performance.

Eterniti is establishing a London hub featuring a showroom, car build and service centre, and a separate atelier where customers can discuss their requirements and create a bespoke specification for their cars. Despite the German underpinnings, all cars will be hand-built on site by British craftsmen and technicians – Eterniti have an in-house trim shop to allow the ultimate in bespoke specifications to be realised.

The London facilities will open later this year, with further showrooms in key international cities to follow from 2012.