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Super Bowl ads are a multi-million dollar investment for brands, so it's hardly surprising to find some stretching that little bit 'too far' in their quest to ensure a positive...
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The New York Giants may have won the game on the field, but the online battle for top video ad is still going strong.
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After its debut at the North American International Auto Show (NAIAS) in Detroit last month and its starring role in Honda/Acura's Super Bowl ad, Honda's NSX (concept) will make its...
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With Super Bowl 2012 just hours away, we're taking another look at our scorecard as automotive brands pitch hard to win over the biggest single-event audience in the world.
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We make no apologies for this Subaru special issue of ROAD Magazine this month, so if you're not a fan of the incredible Pleiades-star cluster brand, you can still read...
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Honda have announced today that the all-new Civic will race in the FIA World Touring Car Championship (WTCC), possibly entering the series in 2012 in a selection of races to...
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Pricing of Toyota's new rear-wheel drive GT 86 coupe will, in some ways, be the most important determinant of the car's success. If it was priced too close to...
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Ferrari has chosen a very business-like name for their new premium class single seater - F2012, which might be taken as a sign of the team's single-minded approach as they...