Industry

The Hamsters travel back in time for Kia’s New Soul campaign

To promote the new 2013 Kia Soul, those music-loving hamsters return in the third of the brand’s chart-topping series of viral videos.

‘Bringing Down the House’ is set to the Axwell Radio Edit of ‘In My Mind’, by Ivan Gough & Feenixpawl featuring Georgi Kay, and takes the 21st century’s dance music hamsters back in time to a stuffy 18th century opera house.

Gymkhana FIVE. The Teaser. Part Deux.

Last Friday, more than 300 of Ken Block’s closest friends, family, and VIPs got together at his X Games crib and watched Gymkhana FIVE. In the absence of any pirated copies hitting YouTube (yet), we have to applaud DC Shoes on their choice of attendees