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World Premiere of the New BMW 3 Series – LIVE (w/VIDEOS)

World Premiere of the New BMW 3 Series – LIVE (w/VIDEOS)

Oct 11, 2011 |  2 Comments

The 6th generation of BMW's most popular model will premiere this Friday (14th October) and you can watch it live by tuning into the broadcast on the brand's Facebook page.

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Porsche Supercup ace René Rast tests BMW’s M3 DTM for the 2012 season

Porsche Supercup ace René Rast tests BMW’s M3 DTM for the 2012 season

Oct 7, 2011 |  One Comment

If you've watched any of this season's F1-supporting Porsche Supercup races, then you'll have heard of René Rast - the young 24-year old German driver who has dominated Porsche Supercup and Carerra Cup racing for the past 3 years. Winner of the Porsche Carrera World Cup in 2011, Rast was Porsche Supercup champion in...

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IOTD: Audi R8 GT – Jooooy Finally Has Meaning.. (w/DOWNLOADS)

IOTD: Audi R8 GT – Jooooy Finally Has Meaning.. (w/DOWNLOADS)

Oct 1, 2011 |  No Comments

Ever get the feeling Audi really enjoy poking fun at BMW? You'll remember back in 2008 when BMW launched their Expression of JOY campaign to mark the arrival of the new Z4, then followed this with 'The Story Of JOY' covering the rest of its range and now...

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Aston Martin recaptures UK’s Coolest Brand title, but so what..?

Aston Martin recaptures UK’s Coolest Brand title, but so what..?

Sep 28, 2011 |  2 Comments

News that Aston Martin has been voted the UK's Coolest Brand for the fifth time in six years got me thinking - What does it mean? How did they get there? And how can other brands get in on the action?

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Deep Dive: The BMW M5′s High Performance Sports Engine.

Deep Dive: The BMW M5′s High Performance Sports Engine.

Sep 23, 2011 |  No Comments

The following interview with Jürgen Poggel, Head of Engine Development, BMW M GmbH is re-published from m-power.com. Q: Mr Poggel, what were the greatest challenges in developing the V8 engine for the new BMW M5?

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IOTD: The new BMW M5 – too much horsepower?

IOTD: The new BMW M5 – too much horsepower?

Sep 22, 2011 |  One Comment

It's launch time for BMW's new M5, a car which delivers the oddly juxtaposed characteristics of more performance with more efficiency, and amidst the vault of images is this one which illustrates the F10 M5's horsepower advantage (552 bhp) over its E60 predecessor (500 bhp).

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IOTD: DTM Oschersleben – to finish first, first you have to finish.. (w/DOWNLOAD)

IOTD: DTM Oschersleben – to finish first, first you have to finish.. (w/DOWNLOAD)

Sep 18, 2011 |  No Comments

Sometimes a great photo is all about good timing.. and a little bit of luck. This one from today's DTM race in Oschersleben tells an interesting story. Running 2nd in the race Mercedes driver Bruno Spengler was on course to secure the championship lead, but a technical problem with the front of the...

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BMW M3 DTM makes successful first outing at Lausitzring

BMW M3 DTM makes successful first outing at Lausitzring

Sep 14, 2011 |  3 Comments

It was all-go at the Frankfurt motor show yesterday as Mercedes-Benz launched their new Mercedes C-Coupé DTM and Audi their A5 DTM. Meanwhile new-entrants BMW were on track at the Lausitzring putting their own 2012 DTM challenger to the test.

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