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The DNA Inside: Volvo Cars

During the last few months we’ve immersed ourselves in several of Volvo’s most dynamic new models, to learn about how the marque is positioned in 2012 and why you might chose to buy one rather than its more prolific German competitors.

Driven: Volvo V60 T6 AWD R-Design Polestar meets Shelsley Walsh

There was a time when owning a Volvo was considered cool – the year was 1994 and Volvo had teamed up with Tom Walkinshaw Racing (TWR) to contest the British Touring Car Championship (BTCC).

To help raise the brand’s profile, Volvo originally chose the 850 Estate, which they reasoned would generate the most media exposure.

Track Tested: Ginetta G40 R

The Ginetta G40 R is not your average sports car, and, I think it fair to say, carries more than the weight of a hopeful profit margin on its shoulders. Indeed, the future of Ginetta as a road car manufacturer may indeed hinge on the success of both the G40 and the G60 as road cars, both soon to be released and as seen here, and in near production ready form.

Honda Racing produces 4-part BTCC documentary (w/VIDEOS)

Honda Racing Team has produced four short documentary films on its participation in the 2011 Dunlop MSA British Touring Car Championship. Each film will focus on what drives the Honda Racing Team to achieve success in one of Britain’s biggest and most exciting race series. The first documentary, produced by leading short film label, Future Shorts, will be released in late August, ahead of Rounds 19-21 of the BTCC at Knockhill.

Get involved: Michelin Pilot Performance Test

During the next few days I will be evaluating Michelin’s high-performance Pilot tyre range fitted to a variety of cars, with the aim of understanding the incremental benefit gained from each performance level and the differences in their behavior. The tyres under test will be the Pilot Sport 2, Pilot Super Sport, Pilot Sport Cup+ and Pilot slicks.

Nigel Mansell unveils Lotus’ new Hethel track

If you’ve ever been to the Lotus test track at Hethel you’ll remember it as a challenging track – bumpy, off camber in places with minimal run-off. Lotus chassis engineers can describe every undulation and surface change, and have clocked up thousands of miles developing the class-leading handling traits of cars such as the Exige, 2 Eleven and Evora.