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AdWatch: To Infiniti and beyond.. (w/VIDEOS)

AdWatch: To Infiniti and beyond.. (w/VIDEOS)

Oct 5, 2011 |  4 Comments

In the seven months since Infiniti announced their marketing partnership with Formula One World Champions, Red Bull Racing, I've been impressed with how visible the Infiniti brand has become in Europe.

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Jean Alesi takes on the Indy 500 in a Lotus

Jean Alesi takes on the Indy 500 in a Lotus

Sep 23, 2011 |  No Comments

The 96th Indy 500 scheduled to run on 27 May 2012 will see the return to competitive racing of one of F1's most admired drivers. Jean Alesi, who joined Group Lotus as a brand ambassador earlier this year will tackle his first competitive oval race, 10 years after he hung up his helmet from...

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Alonso and Massa show Jay Kay what a 458 Italia can do around Fiorano (w/VIDEO)

Alonso and Massa show Jay Kay what a 458 Italia can do around Fiorano (w/VIDEO)

Sep 13, 2011 |  No Comments

If you were watching the Italian GP from Monza last weekend, then you may have seen Jay Kay from Jamiroquai on the grid or perhaps listened to him at the 'F1 Rocks in Monza' concert on Friday which saw the British Funk band enthral a 7,000 strong audience.

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More on that Vettel badged Infiniti FX50…

More on that Vettel badged Infiniti FX50…

Sep 1, 2011 |  No Comments

Infiniti have teased out a few more details on the Sebastian Vettel inspired FX model that we mentioned last week, with a new batch of images and some details about its technical specification.

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Gordon Murray Joins Group Lotus Advisory Council

Gordon Murray Joins Group Lotus Advisory Council

Aug 30, 2011 |  No Comments

Group Lotus has announced this morning the appointment of Gordon Murray to the Lotus Advisory Council. Murray will work alongside other automotive industry luminaries including Bob Lutz, Tom Purves, Prof. Dr. Burkhard Göschel and Frank Tuch to advise Group Lotus on current and future development activities.

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Vettel designs an Infiniti for Frankfurt (incl/VIDEO)

Vettel designs an Infiniti for Frankfurt (incl/VIDEO)

Aug 29, 2011 |  One Comment

Last week we saw the video of reigning Formula One World Champion, Sebastian Vettel together with Infiniti's Shiro Nakamura as they cooked up something special for the Frankfurt Show, and now Infiniti have released the first image of their collaboration.

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Tom Cruise drives a Red Bull Racing F1 car – Mission Impossible? Maybe not. (w/VIDEO)

Tom Cruise drives a Red Bull Racing F1 car – Mission Impossible? Maybe not. (w/VIDEO)

Aug 26, 2011 |  One Comment

Tom Cruise, producer and star of Mission: Impossible Ghost Protocol, which opens on December 21, took a break from post-production work to accept an invitation to test drive the 850 bhp Red Bull Racing Formula One car around Southern California's 2.5-mile Willow Springs circuit.

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Derek Warwick takes over from Damon Hill as President of the BRDC

Derek Warwick takes over from Damon Hill as President of the BRDC

Aug 25, 2011 |  No Comments

Following today’s Annual General Meeting (AGM), the British Racing Drivers’ Club (BRDC) has announced that Derek Warwick has been elected as BRDC President. Warwick, whose motor racing career includes 11 seasons and 147 starts in Formula One, wins in the prestigious Le Mans 24 hours race and the World Sportscar Championship, and three seasons...

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