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Lotus unveils two very serious road cars at Pebble Beach (New Pictures)

Lotus unveils two very serious road cars at Pebble Beach (New Pictures)

Aug 16, 2011 |  One Comment

Lotus are pulling out all the stops and launching two hardcore versions of the Exige and Evora, for the Pebble Beach automotive events this week at Monterey and Long Beach.

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Italian Carabinieri chose not one, but two Lotus Evora (w/VIDEO)

Italian Carabinieri chose not one, but two Lotus Evora (w/VIDEO)

Jul 22, 2011 |  4 Comments

Since Hethel-based Lotus Cars is staffed with several high-profile Italian auto executives, a tie-up with the Italian Military Police (Carabinieri) shouldn't come as any surprise.

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Lotus produces F1 inspired Evora Enduro GT

Lotus produces F1 inspired Evora Enduro GT

Mar 23, 2011 |  No Comments

Now this is what I'd like to see coming out of the Lotus Customisation Programme, alas the Evora Enduro GT is a product of Lotus Motorsport and intended for endurance racing.

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Evora by Mansory – but if it ain’t broke..

Evora by Mansory – but if it ain’t broke..

Feb 11, 2011 |  No Comments

If you've read any of my recent articles then you'll know that I'm full of admiration for Lotus' out-of-the-box mindset to reinvent their brand and widen its appeal to new audiences.

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Supermodel Naomi Campbell and Lotus Cars join forces for Haiti

Supermodel Naomi Campbell and Lotus Cars join forces for Haiti

Feb 13, 2010 |  No Comments

It's all in a very good cause, but did Lotus really 'have to' pimp up the Evora?

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F1 Driver Heikki Kovalainen tests his first Lotus

F1 Driver Heikki Kovalainen tests his first Lotus

Jan 29, 2010 |  5 Comments

Ex-McLaren driver Heikki Kovalainen visits Lotus HQ to eye up his new company car.

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