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When Simraceway announced their landmark agreement with McLaren earlier this month, we decided to delve a little deeper behind the story before sharing our thoughts.

If you were following us on Twitter yesterday, then you might have noticed the invitation I posted inviting anyone who's visited McLaren's award-winning Technology Centre (MTC) to contact me. The reason for my request was to provide some background to the BBC's coverage of McLaren's new £50m Production Centre (MPC), which is being opened by British...

This weekend's Singapore Grand Prix was a fitting occasion for McLaren Automotive to announce that its Asia Pacific network will be managed from a wholly-owned McLaren subsidiary, McLaren Automotive Asia Pte Ltd, based in Singapore. McLaren Automotive Asia Pte Ltd will be responsible for all of McLaren Automotive’s regional operations throughout its Asia Pacific...

Today's image of the day is one that's perfectly suited to a Friday evening. Last weekend McLaren Automotive opened its first ever showroom in Milan, Italy - the same weekend as the F1 circus visited nearby Monza circuit for the Italian Gran Prix.

There's a stunning set of images over at mclaren.com taken by photographer Darren Heath, which explore a secret location somewhere in the south of England that McLaren use to store their old race cars.

Jenson Button and Lewis Hamilton joined Ron Dennis and a star-studded list of guests at McLaren London, for the launch of McLaren’s new retail network. McLaren London at its One Hyde Park, Knightsbridge location is the first dedicated McLaren retailer chosen to cater for customers of the McLaren MP4-12C super car.

McLaren GT will build 20 new MP4-12C GT3 cars for privateer teams to race in 2012, after completing a selected race programme in 2011 as the new race car completes its test and development programme.

McLaren GT is the name of the new company which brings together the expertise of McLaren Racing, McLaren Automotive and CRS Racing, and the team got down to business today when it unveiled its GT3 car and plans for a 2011 development programme which will see Andrew Kirkaldy, Oliver Turvey and Álvaro Parente race the...

Up until now we've only seen an artist's impression of the McLaren's MP4-12C GT3, so it comes as a rather pleasant surprise to find that the real thing looks even better in the metal. This is the car that marks McLaren's return to GT racing since the Le Mans winning F1 GTR, which dominated...

McLaren Automotive has reached the final development stages of its new MP4-12C sports car after producing its first ever production unit, which now sits proudly in the McLaren Technology Centre (MTC) General Assembly Hall in Woking, England.

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Starting with Drivers Republic in 2007, followed by SkiddMark two years later, our goal has always been to support content makers and automotive brands as they transform towards an all-digital future. We do this through enabling aspiring writers, curating great content and disrupting conventional brand marketing to filter out the noise and encourage investment in areas that will benefit those who are passionate about driving.

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