BMW opens its first brand retail store in Paris and aims for the utopian single customer experience

By Steve Davies | May 23, 2012
Monaco preview: When Nico met Mika

By Steve Davies | May 23, 2012
Jaguar adds another 24 Hour race win to its list of achievements with a ‘diesel’ XF S

By Steve Davies | May 23, 2012
Gymkhana Four The Hollywood Megamercial – Bonus Edit

By Steve Davies | May 22, 2012
Abarth 695 Tributo Maserati: But how much would you pay for a Fiat 500 Abarth?

By Steve Davies | May 21, 2012
VIDEO: Bond #23 SkyFall trailer is out, but where are the cars..?

By Steve Davies | May 21, 2012
Bentley leads the Nürburgring 24 Hours

By Steve Davies | May 19, 2012
Adwatch: Is your range too small? Chevy’s Volt could ease your anxiety..

By Steve Davies | May 19, 2012
Pole position for GT Academy graduate at the British GT Nürburgring race

By Steve Davies | May 18, 2012
Adwatch: The Volvo V60 Plug-in Hybrid – Batteries Not Included

By Steve Davies | May 15, 2012

Also..

Latest update: Working prototypes of the Porsche 918 Spyder head for the road May 15, 2012 14:28
Countdown to the Nürburgring 24H: Focus – Aston Martin GT3 May 15, 2012 12:50
Driven: Volvo V60 T6 AWD R-Design Polestar meets Shelsley Walsh May 14, 2012 19:28
BMW launches the M135i (w/VIDEO) May 13, 2012 1:32

Latest Stories.

Travel: Museo Casa Enzo Ferrari opens its doors in Modena

Mar 15, 2012 | No Comments

There's a great new addition to the list of '20-places-to-visit-before-you-die', following the opening earlier this week of Museo Casa Enzo Ferrari in Modena, Italy. Designed by the late Jan Kaplický and architected by Andrea Morgante's Shiro Studio, the new EUR14.2m museum is built on the site of Enzo Ferrari's birthplace, making use of the...

Videos: A supercar is born – Pagani Huayra vs Ferrari F12berlinetta vs Lamborghini Aventador J

Mar 10, 2012 | No Comments

In the past few days, three videos have been released from the finest supercar makers in the business - Ferrari, Lamborghini and Pagani. All Italian (although Horacio Pagani originates from Argentina), all based near Modena, yet somehow each offers a very different take on the supercar theme.

Eterniti – a new British car company to launch at Frankfurt (w/VIDEO)

Aug 16, 2011 | No Comments

Details are scarce at the moment, very scarce. All we know is that it's a new British car maker, based in London, that is due to launch on 14th September 2011 at the Frankfurt International Motor Show.

Geneva Watch: Bentley for Breitling reveal Supersports Light Body Edition

Mar 1, 2011 | One Comment

We have a new watch to add to our guide to motoring-inspired timepieces, celebrating Bentley's recent World Ice Speed Record their timepiece partner Breitling have now produced a strictly limited-edition SuperSports Light Body watch.

Tonino Lamborghini adds to the enthusiast’s choice of motoring-inspired timepieces

Feb 10, 2011 | No Comments

Watches and cars are the most natural of bedfellows, even more so when those cars are racing or sports cars, so you'd imagine that the most desirable watches would be the ones found in the accessories catalogue of your favourite motoring brand.

Pagani officially reveals the Huayra

Jan 26, 2011 | 2 Comments

After all the leaks of last weekend, Pagani have understandably decided to unveil the new Huayra ahead of schedule and forego the charade of teasing us in the run up to the Geneva Auto Salon. So, here is the Pagani Huayra, successor to the Zonda and the second model to bear the name of...

First pictures of Pagani’s Huayra leaked ahead of launch

Jan 24, 2011 | One Comment

We were beginning to tire of Pagani's teaser videos of its forthcoming Huayra and it seems we weren't alone - a magazine spread leaked out on Friday, followed by an official photo and more spreads from the Spanish edition of CAR magazine.

In defence of straight talking..

Jan 21, 2011 | No Comments

I've undertaken my fair share of 'teaser' or pre-launch marketing campaigns and they can be a very effective means of grasping and then holding customer attention in the build up to a major launch. But they rely on the element of surprise, of the unknown - where the audience are intrigued and curious about...

SkiddPlayer Viral Video Chart – 918 RSR, Banned Dacia ad, Volvo does a Nigella and Aston’s Rapide razzie

Jan 14, 2011 | No Comments

It's been a great week for automotive videos as we settle in to the pace of 2011. Ideally we'd limit this to a Top 10 listing, but there are just too many interesting spots to choose from, so forgive this rather lengthy initial post.

Sideways Glance – Review of 2010

Jan 7, 2011 | One Comment

If you hold even a passing interest in cars and the industry that makes them, you surely won’t have failed to notice that 2010 was an absolute cracker.

Pagani

BMW opens its first brand retail store in Paris and aims for the utopian single customer experience

Monaco preview: When Nico met Mika

Jaguar adds another 24 Hour race win to its list of achievements with a ‘diesel’ XF S

Gymkhana Four The Hollywood Megamercial – Bonus Edit

Abarth 695 Tributo Maserati: But how much would you pay for a Fiat 500 Abarth?

VIDEO: Bond #23 SkyFall trailer is out, but where are the cars..?

Bentley leads the Nürburgring 24 Hours

Adwatch: Is your range too small? Chevy’s Volt could ease your anxiety..

Pole position for GT Academy graduate at the British GT Nürburgring race

Adwatch: The Volvo V60 Plug-in Hybrid – Batteries Not Included

Also..

Latest Stories.

Travel: Museo Casa Enzo Ferrari opens its doors in Modena

Videos: A supercar is born – Pagani Huayra vs Ferrari F12berlinetta vs Lamborghini Aventador J

Eterniti – a new British car company to launch at Frankfurt (w/VIDEO)

Pagani officially reveals the Huayra

First pictures of Pagani’s Huayra leaked ahead of launch

Sideways Glance – Review of 2010

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