Thursday, 9th February 2012  |   2:34 PM GMT
 

Latest Stories.

Volkswagen’s Super Bowl ad parodied by Marvel Comics’ new Thor trailer

Volkswagen’s Super Bowl ad parodied by Marvel Comics’ new Thor trailer

Apr 22, 2011 |  No Comments

Volkswagen stole a march on other car makers at this year's Super Bowl by launching its promotional ads 1 week early - the resulting void filled by their campaign resulted in more than 35 million online views, plus over 100 million TV views during the event.

Read More

Volkswagen puts the Bug back into the Beetle

Volkswagen puts the Bug back into the Beetle

Apr 18, 2011 |  No Comments

The original Volkswagen Beetle built between 1938 and 2003, became the longest-running and most-produced vehicle in the history of the car, with over 21 million units sold in its 65-year lifespan. It was developed by Ferdinand Porsche under instruction from Der Führer himself, Adolf Hitler, as the Type 1 Volkswagen - which literally means...

Read More

Volkswagen plays it rough with the 434 bhp Golf24

Volkswagen plays it rough with the 434 bhp Golf24

Feb 11, 2011 |  No Comments

Volkswagen has announced that it is to return to the demanding Nürburgring 24-hour race in 2011 with an all-new challenger – the Golf24. Equipped with four-wheel drive and developing 434 bhp, the dramatic racing version of Volkswagen’s best-selling model has already undergone initial testing in Portugal and Italy ahead of the legendary 24-hour race....

Read More

Automotive sector ranks 2nd highest in Edelman’s 2011 Trust Barometer

Automotive sector ranks 2nd highest in Edelman’s 2011 Trust Barometer

Jan 28, 2011 |  23 Comments

If you work in the automotive sector then you'll be heartened to read the 2011 Edelman Trust Barometer, the company's 11th annual research study into the trust and credibility of businesses around the world. For 2011 Automotive climbs to become the 2nd most trusted industry sector, just behind Technology which retained the No.1 spot...

Read More

ROAD 8: German Special

ROAD 8: German Special

Nov 8, 2010 |  No Comments

Welcome to the first in a series of German car specials of ROAD. Whether it's their Teutonic efficiency, phenomenal reliability or sheer engineering superiority over most marques, German cars stand out from the masses.

Read More

ROAD 7: Track Attack!

ROAD 7: Track Attack!

Oct 1, 2010 |  No Comments

ROAD is all on track this issue. We've got a test of the £175,000 Lamborghini Gallardo LP-570-4 Superleggera at Snetterton. There's the incredible Ariel Atom V8 launch. And, in the more affordable 'real world,' there's the Mk6 Golf GTi, at Castle Combe circuit. We also proudly announce our tie-in with the exciting Global Tuner GP...

Read More

Sabine Schmitz joins the Volkswagen Scirocco R Cup grid this weekend

Sabine Schmitz joins the Volkswagen Scirocco R Cup grid this weekend

Aug 3, 2010 |  No Comments

Get set for another action-packed race this weekend as the series is joined by five famous German drivers.

Read More

Volkswagen removes ‘Shoot the Gap’ advert following viewer backlash

Volkswagen removes ‘Shoot the Gap’ advert following viewer backlash

Jul 29, 2010 |  8 Comments

When a marketing campaign backfires, sometimes the best advice is NOT to run and hide...

Read More

Load More
Back To Top
Our Story

Starting with Drivers Republic in 2007, followed by SkiddMark two years later, our goal has always been to support content makers and automotive brands as they transform towards an all-digital future. We do this through enabling aspiring writers, curating great content and disrupting conventional brand marketing to filter out the noise and encourage investment in areas that will benefit those who are passionate about driving.

  • Rackspace is a trademark of Rackspace US, Inc. in the United States and/or other countries.
Company
Get More SkiddMark