Officers from the Central Motorway Police Group (CMPG) unveiled a jam-jar liveried Lotus Evora today at the ‘Autosport International Show’ at Birmingham’s NEC after which the car will be used on the Midlands’ busy motorway network for a two week period. The CPMG have taken loan of the Lotus Evora to support their campaign to raise awareness and promote road safety.
Gino Rosato, Director of Corporate Operations at Lotus comments: “Lotus is proud to take part in this and similar initiatives to help create a safer road culture for our customers and other road users. We believe that you do not have to compromise fun for speed and to that effect we build sportscars that are fun to drive within legal limits! We will be working with Officers from CMPG to teach them how to get the best from the Lotus Evora at our test track to ensure that any high-speed activity is as safe and effective as possible.”
PC Steven Rounds from, CMPG said: “The Lotus is a visually stunning machine which offers us the opportunity to engage with the public, reinforce and promote the life-saving messages of road safety.”
Well, they would say that wouldn’t they? I wonder if that memo about public-sector funding cuts became lost in the post… (or perhaps the dog ate it).