Ford has settled in its lawsuit against Ferrari, in which it accused the Italian car maker of infringing its trademark for its best selling F-150 truck. Ford dropped their lawsuit yesterday, although the terms of any settlement are unknown.
The lawsuit was filed by Ford earlier last month after Ferrari launched its 2011 contender for the F1 championship and named it F150 – where ‘F’ stands for Ferrari. Ford also complained that Ferrari used a logo that resembled the one which is used on the Ford F-150.
[two_columns ]Despite the bemused lawyers at Ferrari suggesting it extremely unlikely anyone would confuse Ford’s best-selling truck with Ferrari’s state-of-the-art Formula One car – Ford was not amused.
To give Ferrari credit, they immediately proposed a solution, namely that Ferrari would only use the ‘full’ name – Ferrari F150th Italia – on their F1 car, but Ford wouldn’t budge, because the new name “still contained F and 150″…
So the name has now been changed to Ferrari 150° Italia and Ford have withdrawn their lawsuit.
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In recent years Ferrari have given voice to a blogger they call, The Horse Whisperer – the Charlie Sheen of Maranello, who calls ‘a spade a spade’ and says what’s really on Ferrari’s mind in a way that would not be possible in an official company statement.
Today’s blog article is no exception and joins other classic Horse Whisperer monologues such as when they called the Campos Meta 1 team ‘Serbian Vultures’ and Niki Lauda as one of the ‘Moralists with short memories’.
So without further ado, here’s what the Horse Whisperer had to say about Ford and their F-150 lawsuit: