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Legal Stuff

In this section we outline the terms under which you agree to use this site, our committment to safeguard any data you choose to share with us and how we use cookies, trackers and any third-party tools to make browsing SkiddMark a painless and hopefully enjoyable experience.

If there is any part of our policies that you don’t understand, please get in touch.

Welcome to SkiddMark, the digital magazine for the automotive enthusiast. By using SkiddMark (collectively, including all content and functionality available through the skiddmark.com, skiddplayer.com and skiddnet.com domain names, and any technology, applications or services that are provided to users, the “SkiddMark Service” or “Site”), you are subject to (1) these Terms of Use (“Terms of Use”), (2) SkiddMark’s privacy policy (“Privacy Policy”, which can be found at https://skiddmark.com/privacy, and (3) any and all posted rules, guidelines and directions found throughout the SkiddMark Service.

PLEASE READ THESE TERMS OF USE CAREFULLY. IN ORDER TO USE THIS SITE YOU MUST SIGNIFY YOUR AGREEMENT TO THESE TERMS AND CONDITIONS. If you do not or cannot agree to these Terms of Use, the Privacy Policy or any other rules, guidelines and directions found throughout the site, you may not use the SkiddMark Service. In its sole discretion, SkiddMark may modify or revise the Terms of Use, Privacy Policy or any other posted rules, guidelines and directions at any time without notice, and you agree to be bound by such modifications or revisions. Nothing in these Terms of Use shall be deemed to confer any third-party rights or benefits.

About Us

SkiddNet, SkiddMark and SkiddPlayer are owned by Fitch Media Limited, a private company registered in England and Wales under company number 07029224.

Use of the Site

Your access to and use of the Site and of any information contained within it is subject to the Terms of Use. By accessing and using the Site, you accept, without limitation or qualification, the Terms of Use. We reserve the right to change the Terms of Use from time to time without notice, as we deem necessary. We encourage you to review the Terms of Use periodically to check you understand the latest version. Continued use of the Site is deemed to be your acceptance of any changes to the Terms of Use.


We will not to share your personal details, such as your email, with anybody else without your express permission. The privacy and confidentiality of your personal information is of the utmost importance to us, accordingly we would ask you to read our Privacy Policy to gain a clear understanding of how your personal data will be used.

Commercial Use

Proposals are welcome from brands which are relevant to our audience, as are sponsored marketing campaigns, competitions and special offers, however to protect the interests of our members and facilitate the success of every commercial initiative we require that all be managed collaboratively with the editorial team at SkiddMark.

Acceptable use

You may only use Our Site in accordance with this Terms of Use Agreement and, in any event, for lawful purposes in compliance with all applicable laws, regulations and codes of practice in the UK or in any other jurisdiction from where you access Our Site. In particular, you agree not to access without authority, interfere with, damage or disrupt:

  • any part of Our Site;
  • any equipment or network on which Our Site is stored;
  • any software used in the provision of Our Site; or
  • any equipment or network or software owned or used by any third party.

You may not obtain or attempt to obtain any materials or information from Our Site through any means not intentionally made available to you through Our Site.

Any contribution made to SkiddMark (such as in the comments of each article) must:

  • be accurate (where they state facts);
  • be genuinely held (where they state opinions); and
  • comply with applicable law in the UK and in any country from which they are posted.

Contributions must not:

  • contain any material that is obscene, offensive, hateful, inflammatory or defamatory of any person;
  • promote any discrimination based on race, sex, religion, nationality, disability, sexual orientation or age;
  • infringe any copyright, database right, trade mark or any other right of any other person;
  • be threatening, abuse or invade another’s privacy, or cause annoyance, inconvenience or needless anxiety;
  • be likely to harass, upset, embarrass alarm or annoy any other person;
  • be used to impersonate any person, or to misrepresent your identity or affiliation with any person;
  • give the impression that they emanate from us, if this is not the case; or
  • advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse.

We will determine, at our discretion, whether there has been a breach of this Terms of Use Agreement through your use of the Site. When a breach of these Terms of Use has occurred, we may take such action as we deem appropriate, including, for example, withdrawing your right to use the Site; removing any posting or material you have uploaded to the Site; taking legal action against you; or disclosing such information to law enforcement authorities as we reasonably feel is necessary.


You agree to indemnify, defend and hold harmless SkiddMark, its parent company Fitch Media, its officers, directors, employees, agents, suppliers and third party partners from and against all liabilities, losses, expenses, damages and costs, including reasonable legal fees, claims, demands and proceedings whatsoever, howsoever arising, resulting from or in connection with any violation by you of these Terms of Use, including, without limitation, the submission of any inaccurate or incorrect information.

Third parties and third party websites and links

We also may provide links or references on the Site to the websites of other companies, whether affiliated with us or not. By clicking on these links and accessing these other websites, you will be leaving our Site.

Similarly, the Site may be accessed through third party links over which we have no control. We make no warranties or representations of any kind as to the accuracy, currency, or completeness of any information contained in such websites and shall have no liability for any damages or injuries of any kind arising from such content or information. Inclusion of any third party link does not imply an endorsement or recommendation by Fitch Media Limited.

You may link to our home page, provided you do so in a way that is fair and legal and does not damage our reputation or take advantage of it, but you must not establish a link in such a way as to suggest any form of association, approval or endorsement on our part where none exists.

Proprietary rights

The entire contents of our Site are protected by copyright, database rights and other intellectual property rights. The contents of our Site may not be copied, displayed, downloaded, distributed or republished other than for non-commercial individual reference with all copyright or other proprietary notices retained, and thereafter may not be recopied, reproduced or otherwise redistributed. Nothing contained herein shall be construed as conferring by implication, estoppels or otherwise any licence or right under any patent or trademark of Fitch Media Limited, or any third party.

Written communication and notices

When using our Site, you accept that communication with us will be mainly in electronic format. We will contact you by e-mail or provide you with information by posting notices on the Site. For contractual purposes, you agree to this electronic means of communication and you acknowledge that all contracts, notices, information and other communications that we provide to you electronically comply with any legal requirement that such communications be in writing. This condition does not affect your statutory rights.

All notices given by you to us, including any complaints that you might have about the Site, must be sent by email to support@skiddmark.com. We may give notice to you at either the e-mail or postal address you provide to us when you become an Account Holder, or in any of the ways specified in the above paragraph.

Content and Limitation of Liability

SkiddMark is represented as a digital platform. All views and opinions and knowledge expressed on the site by account holders or visitors are the sole opinions of the account holders or visitors themselves. The owners of SkiddMark make no warranties or representations of any kind as to the accuracy, currency, completeness, reliability, operability, or legality of information or opinions contained or expressed within our Site. Commentary and other materials posted on our Site are not intended to amount to advice on which reliance should be placed. We therefore disclaim all liability and responsibility arising from any reliance placed on such materials by any visitor to our Site, by any account holders, or by anyone who may be informed of any of its contents.

Furthermore, the Site is provided to you on an “as is” and “as available” basis. You agree that access to and use of the Site and the content available on the Site is at your own risk. To the fullest extent permitted by law, the Site and any individual person connected to the Site and any party involved in creating, producing or delivering the Site hereby exclude:

  • All conditions, warranties and other terms that might otherwise be implied by statute, common law or the law of equity; and
  • Any liability for any direct, indirect or consequential loss or damage incurred by you in connection with the use, inability to use, or that results from the use of the Site or websites linked to the Site, including, without limitation any liability for loss of income or revenue, loss of business, loss of profit, loss of data, loss of goodwill, wasted management or office time, and for any other loss or damage of any kind, however arising and whether caused by tort (including negligence), breach of contract or otherwise, even if foreseeable.

This does not affect our liability for death or personal injury arising from our negligence, nor our liability for fraudulent misrepresentation or misrepresentation as to a fundamental matter, nor any other liability which cannot be excluded or limited under applicable law.


If we fail, at any time during the term of your use of the Site, to insist upon strict performance of any of your obligations under these terms of use, or if we fail to exercise any of the rights or remedies to which we are entitled under these terms of use, this shall not constitute a waiver of such rights or remedies and shall not relieve you from compliance with such obligations.

No waiver by us of any of these terms and conditions shall be effective unless it is expressly stated to be a waiver and is communicated to you in writing in accordance with the methods specified above.

Sale or Merger

If Fitch Media Limited is sold to or merges with another company not owned by Fitch Media Limited, you should expect that some or all of the personal information collected from this Site may be transferred to the buyer/surviving company. If so, Fitch Media Limited will seek to obligate the acquiring company to use any personal information transferred by this Site in a manner consistent with this Privacy Statement, but cannot guarantee that it will be able to impose that requirement, or that the acquiring company will comply.


If any of these terms and conditions or any provisions of these terms and conditions are determined by any competent authority to be invalid, unlawful or unenforceable to any extent, such term, condition or provision will to that extent be severed from the remaining terms, conditions and provisions, which will continue to be valid to the fullest extent permitted by law.


Access to and use of this Service is currently available without charge. We reserve the right to charge a fee for access to or use of this Service in the future, either for private or commercial account holders. You will be given prior notice in the event we find it necessary to charge a fee for use of this Service.

Entire agreement

These terms and conditions and any document expressly referred to in them represent the entire agreement between us in relation to access to and your use of the Site and supersede any prior agreement, understanding or arrangement between us, whether oral or in writing.

Law and jurisdiction

These terms and conditions and the agreement between you and us will be governed by English law. Any dispute arising from, or related to, these terms and conditions or our agreement shall be subject to the non-exclusive jurisdiction of the courts of England and Wales.

Copyright ©2011 Fitch Media Limited
Last updated: March 21st, 2011


Cookie Policy

We’ve updated our cookie policy, which you should read – unless of course you’re trying to lose weight, in which case read sparingly.

Our website uses cookies

Just like every other website on the planet, we use cookies to remember the important stuff about the way you choose to browse our content. Cookies are simple text files which sit on your computer in a designated folder and are read whenever you visit a new page.

These text files contain small snippets of code which enable us to keep track of your viewing preferences, remembering the volume level on videos which you view, share content via social media sites, and collecting information to help us understand how our site us used.

There’s no sinister marketing agenda, we’re not spying on your browsing activity elsewhere or collecting information to pass on to third parties.

By continuing to browse our site without changing your settings, we’ll assume you are happy to receive our cookies.

You can change your cookie settings at any time by adjusting the configuration of your web browser or using the ‘C’ widget at the bottom-left corner of this page.

Privacy Policy

This privacy statement describes how Fitch Media Ltd collects and uses the personal information you provide on our web site: www.skiddmark.com. It also describes the choices available to you regarding our use of your personal information and how you can access and update this information.

Collection and Use of Personal Information

We collect the following personal information from you

  • Contact Information such as name, email address, mailing address, phone number.
  • Unique Identifiers such as user name, account number, password.
  • Preferences Information such as product wish lists, order history, marketing preferences.
  • Health or Medical Information such as prescription information.

We also collect the following information from you

  • Demographic information such as age, gender, interests and country.

As is true of most Web sites, we automatically gather information about your computer such as your IP address, browser type, referring/exit pages, and operating system.

We use this information to

  • Respond to customer service requests
  • Send you a newsletter
  • Send you any relevant marketing communications
  • Respond to your questions and concerns
  • Improve our Web site and marketing efforts
  • Conduct research and analysis
  • Display content based upon your interests
  • List you in our member directory made available only to other members


You may choose to stop receiving our newsletter or marketing emails by following the unsubscribe instructions included in these emails or you can contact us at support@skiddmark.com.

Information Sharing

We will share your personal information with third parties only in the ways that are described in this privacy statement. We do not sell your personal information to third parties or use it in such a way that is outside the boundaries described by this privacy policy.

We may also disclose your personal information

  • as required by law such as to comply with a subpoena, or similar legal process
  • when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request,
  • if Fitch Media Ltd is involved in a merger, acquisition, or sale of all or a portion of its assets, you will be notified via email and/or a prominent notice on our Web site of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information,
  • to any other third party with your prior consent to do so.

Cookies and Other Tracking Technologies

We may use cookies, for example, to keep track of your preferences and profile information. Cookies are also used to collect general usage and volume statistical information that does not include personal information.

Web beacons

Our Web pages contain electronic images known as Web beacons (sometimes called single-pixel gifs) and are used along with cookies to compile aggregated statistics to analyze how our site is used and may be used in some of our emails to let us know which emails and links have been opened by recipients. This allows us to gauge the effectiveness of our customer communications and marketing campaigns.

We gather information about how you and others use our Web site. For example, we will know how many users access a specific page and which links they clicked on, plus where user then went to. We use this aggregated information to understand and optimize how our site is used and generate insight to inform our activities with clients.

Links to Other Web Sites

Our Site includes links to other Web sites whose privacy practices may differ from those of Fitch Media Ltd.
If you submit personal information to any of those sites, your information is governed by their privacy statements. We encourage you to carefully read the privacy statement of any Web site you visit.


The security of your personal information is important to us. When you enter sensitive information (such as a credit card number) on our order forms, we encrypt the transmission of that information using secure socket layer technology (SSL). Any such highly-sensitive private information is then stored offline and way from the prying eyes of web hackers.

We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it.

No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, we cannot guarantee its absolute security.
If you have any questions about security on our Web site, you can contact us at support@skiddmark.com

Additional Policy Information

Our Web site offers publicly accessible blogs, groups and community forums. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them.

Correcting and Updating Your Personal Information

To review and update your personal information to ensure it is accurate, contact us at support@skiddmark.com.

Notification of Privacy Statement Changes

We may update this privacy statement to reflect changes to our information practices.
If we make any material changes we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Site prior to the change becoming effective.

We encourage you to periodically review this page for the latest information on our privacy practices.

Copyright ©2011 Fitch Media Limited
Last updated: May 25th, 2012


Cookie information

On SkiddMark.com we use cookies to help us make the experience on the site better. Cookies are small files which are sent back and forth with web pages which can be used to identify that you have previously visited a site, or to store small bits of information locally with you.

The implementation of cookies is part of the overall privacy policy and commitment to users visiting SkiddMark.com. Read More

What cookies do we use?

We only set a few cookies ourselves, but when we include content from other sites (like Facebook or Twitter), they also get the opportunity to set cookies, to help them serve their content better.

Below you’ll find an explanation of the main uses of cookies you’ll find on this site and what they are used for, but we cannot guarantee every cookie is listed – some of the third party tools we use may change their cookies at any time, so please bear this in mind and ‘ask us’ if you’d like clarification of any potential changes that might have been made.

Cookies for Measuring Web Traffic

We make use of a tool from Google called ‘Google Analytics’ which tells us about the way people are using SkiddMark.com. It uses cookies to detect that someone has been to the site before, so that we can see how often people return to the site, how long they stay, and where on SkiddMark.com they tend to go. We use this to try and work out what kind of experience they’re having on the site, so we can make it better.

Google Analytics

Google Analytics sets cookies to help us accurately estimate the number of people visiting SkiddMark.com, and let us see how they’re moving around the site. We use this when we make decisions on the type of content we create and how we structure the site. The cookies set up Google Analytics are listed below

Cookie Type Duration Description
_utma randomly generated number 2 years
_utmb randomly generated number 30 minutes
_utmc randomly generated number when user exits browser
_utmz randomly generated number + info on how the site was reached (e.g. directly or via a link, organic search or paid search) 6 months

For more information about Google Analytics and the cookies it sets, please take a look at this breakdown of their cookies.

Cookies From Social Networks

To make it easy for you to share content on various social networks we’ve provided buttons on each post which remember if you’ve liked or favourited out content (to prevent double counting). In some cases (i.e. Twitter) we also show you what we’ve posted on these platforms.

When we include these social ‘plugins’, it gives those sites the flexibility to use cookies. They can’t read any cookies we set from SkiddMark.com and we can’t read any cookies they set, but it lets them do the same kind of traffic measuring that we do on the rest of SkiddMark.com, and it also lets them know where and when you’re logged in.


We use several Facebook social plugins on SkiddMark.com, including the Like button, Facebook comments, and recommendations.
Facebook will access some cookies if you have been to Facebook previously. If you haven’t visited Facebook, no cookies will be added.

  • Name: act
  • Typical content: a number
  • Expires: when user exits browser
  • Name: c_user
  • Typical content: a number
  • Expires: when user exits browser
  • Name: csm
  • Typical content: a number
  • Expires: when user exits browser
  • Name: datr
  • Typical content: a string of random characters
  • Expires: 2 years
  • Name: lu
  • Typical content: a string of random characters
  • Expires: 2 years
  • Name: p
  • Typical content: a number
  • Expires: when user exits browser
  • Name: presence
  • Typical content: a number
  • Expires: when user exits browser

For more information about how Facebook uses cookies, please see their support site.


We make use of Twitter social plugins in order to allow following our Twitter accounts easily, share content via Twitter, and to display the latest tweet for SkiddMark (@DriversRepublic). Twitter also makes use of cookies to improve it’s own service.

  • Name: guest_id
  • Typical content: a string of characters
  • Expires: 2 years
  • Name: k
  • Typical content: some numbers
  • Expires: 1 week
  • Name: _twitter_sess
  • Typical content: a string of random characters
  • Expires: when user exits browser
  • Name: pid
  • Typical content: a string of random characters
  • Expires: 2 years
  • Name: external_referer
  • Typical content: a string of random characters
  • Expires: 30 minutes
  • Name: original_referer
  • Typical content: a string of random characters
  • Expires: when user exits browser
  • Name: js
  • Typical content: a 1 or 0
  • Expires: 30 minutes

You can read more about how Twitter users cookies in their privacy policy.

Cookies For Adverts

We have a number of video spots around the site that show advertisments from relevant brands. These are managed through a player provided by Unruly Media.

The Unruly Player uses cookies, for fraud detection and generating reports using aggregate data for its advertising clients and their agents or representatives. Unruly in turn works with third party service providers and advertising clients that may use cookies for tracking, measurement, report generation and purposes determined by such third parties and/or advertising clients.

For more information about the Unruly player, privacy, and opting out of ad tracking, see http://www.unrulymedia.com/privacy.

Cookies for Third Party Content

Sometimes we include content from other sites in our updates, most notably YouTube videos. When we do this, YouTube may store cookies in order to track how people are watching videos from their site.

How can I manage my cookies?

You can control how your web browser deals with cookies by changing your browser settings. AboutCookies.org has a great guide on how to do this for all the major browsers, and a lot of other information about cookies.

Can I use the Do Not Track preference?

We respect a browser setting known as Do Not Track, which works the same way as opting out of cookies on our site.
You can learn more about Do Not Track and how to enable or disable it on your browser on the DoNotTrack.us site.

What if I have a question?

Still can’t find what you’re looking for? No problem, just get in touch with us and we’ll do our best to help.

Copyright ©2011 Fitch Media Limited
Last updated: May 25th, 2012 (version 1.02)