4 cars which are way ahead of Alfa’s 4C (w/VIDEO)
The Alfa Romeo 4C Launch Edition made its début at this year’s Geneva Motor Show, featuring the same 237bhp 1,750cc turbocharged petrol engine as…
Ads & Commercials
VIDEO: The all-new Kubota Grand X – it goes from zero to whatever speed this is..
There’s a school of thought which says ads should be free from hyperbole, stripped of unnecessary fluff and focused on a brand’s key messages….
Three lessons to learn from Renault’s Va Va Voom Button Clio campaign (w/Sponsored Video)
If you’ve missed Renault’s latest #pushthebutton Clio ads then you’re in for a treat, and that’s not just my opinion, the interweb is abuzz…
BMW introduces a new ‘sound logo’..
I bet you weren’t aware that BMW had a sound logo. All right, perhaps you were, but did you notice they’d changed it? If…
Pepsi takes a ‘test drive’ to the max (w/VIDEO)
Mike, the Minivan driver, heads out for a test drive in a Chevy Camaro, with the salesman (Steve) offering him encouragement to put his…
Do Audis have soul? Well the new R8 V10 plus certainly does.. (w/VIDEO)
Twenty-three seconds is all it takes for your ears to perk up when listening to the video, then by 0:42 seconds when the exhausts…
Audi RS 4 Paintball Duel: A.K.A. ‘How to make a mess’.. (w/VIDEO)
When Audi brought a pair of RS 4’s to a decommissioned MOD aircraft hangar, and left them with a stunt team equipped with high-velocity…
AdWatch: Volkswagen’s Beetle Cabriolet is such an embarrassing car to drive.. (w/VIDEO)
It must have been a difficult first conversation when Ad agency Deutsch took the concept for this video to their client. The light-hearted spot…
Super Bowl 47 Car Ads – the post-game reckoning (w/VIDEOS)
Most people if asked would say they weren’t interested in car ads, although perhaps what they really mean is they don’t ‘like’ car ads,…
Bentley and China – taking inspiration from their cultural roots (w/VIDEO)
When we think of China, we tend to consider its population of 1.4 billion people, its industrial wealth and the opportunity for business to…
Interview with Ken Block: The Hoonigan Fights Back
This time last year we spent time getting to know Ken Block, the ‘accidental hero’, best known for the world famous Gymkhana Videos. At…
Super Bowl 47 Car Ads – the pre-game reckoning (w/VIDEOS)
Unlike in the past, most Super Bowl ads these days are released long before the big day and in the case of Mercedes, their…