Volvo teams up with Swedish House Mafia to promote the new XC60 (w/VIDEO)
DJ trio Swedish House Mafia split up in March after less than five years at the top of the dance music scene. And while…
Industry
Adwatch: Audi’s Star Trek Challenge pits Leonard Nimoy’s Spock against Zachary Quinto’s (w/VIDEO)
If you’re a Star Trek fan you’ll love this new ad for the Audi S7. It features 82-year old Leonard Nimoy, the original Spock…
Nordkapp Challenge: ‘Five Morgans Go Adventuring’ to one of Europe’s most northerly points
On the morning of Sunday May 5th 2013, five Morgan sports cars will leave the company’s historical Malvern factory in Worcestershire and head north…
Driving a Land Rover is like falling over.. in control (w/VIDEO)
Sometimes brands and their agencies ‘over’-think their ad campaigns, to such an extent that all the audience can see is the video rather than…
Investindustrial completes equity investment in Aston Martin
Following their announcement in December, Aston Martin and Investindustrial have now completed the transaction which brings £150 million of capital investment to the car…
4 cars which are way ahead of Alfa’s 4C (w/VIDEO)
The Alfa Romeo 4C Launch Edition made its début at this year’s Geneva Motor Show, featuring the same 237bhp 1,750cc turbocharged petrol engine as…
Aston Martin Vanquish: where beauty comes from within
Aston Martin’s stand at the Shanghai Auto Show is worth a second look, not just because it features the Skyfall DB5, but you’ll also…
McLaren continues its promotional foreplay with the P1 interactive web experience (w/VIDEO)
One of these days we’ll try and rank which car maker is the ‘biggest tease’ – I suspect we’ll have a stand-off between McLaren…
Ford and GM set out to build a 10-speed auto transmission
Ford and GM will jointly develop a new range of nine and 10-speed automatic transmissions for their cars, crossovers, SUVs and trucks. The new…
Ken Block goes all Cyrillic in Russia (w/VIDEO)
It’s a bit of an oldie this one, as you’ll note by the use of Ken Block’s former Ford Focus WRC. Block took to…
Why Jaguar Land Rover’s results raise more questions than answers
You could be forgiven for thinking it was ‘game, set and match’ in the premium car sector as car makers line up this week…
Audi will bring more RS models to market more quickly
Audi’s quattro GmbH division is celebrating its 30th anniversary, with the promise that in future it will bring the company’s high-performance models to market…