205 gti

Peugeot reveals details of the new 208 GTi due in Spring 2013

There’s a lot riding on the new 208 GTi – the troubled French car maker needs a halo model to draw customers back into its showrooms after cutting 8,000 jobs in July. Sales are down 23% compared to 2007 levels and unions have described the cuts as a “declaration of war”.

If ever there was a time to ‘get it right’ with a GTi model, this is it.

ROAD 25: Peugeot Special – Motion & Emotion

Welcome, or should we say bienvenue to this très Gallic Peugeot special of ROAD Magazine. Peugeot’s current advertising slogan is ‘Motion & Emotion,’ which when you cut through the adman-speak hints at cars that are involving, ney, fun to drive, and live with.

Peugeot attempts to reinvent the GTi

It seems a risky strategy for Peugeot to claim that the legendary 205 GTi is back. After all, the company has cried ‘wolf’ many times before – 206 GTi, 207 GTi, 308 GTi.. none has been a patch on the sometimes lively, but always entertaining 205 GTi 1.9.