We all know about General Motors’ European troubles, where the Opel and Vauxhall brands operate. While GM posted a global profit last month of $2.3bn, compared with $2.2bn for the same period last year, losses in its European market could reach $1.8bn, up from $300m in 2011.
Ferrari were the innovators in this space back in 2007, led by their Head of Sales, Marketing and Communications at the time – Dany Bahar. The Ferrari Store was then joined by Ferrari Artelier – providing an area within flagship stores where customers could feel and experience its products and the type of customisations on offer.
Later on this afternoon you’ll be able to answer the question, “Am I as quick as an F1 driver?”, as thousands of gamers compete on Gran Turismo 5 (GT5) against ex-F1 driver David Coulthard, who will be driving a 6.2-litre V8 Mercedes-Benz SLS AMG around a real track.
AC Cars, one of the oldest and most prestigious automotive brands is returning to world’s most important automotive show with its latest model, the 2011 AC MkVI.
I recently had the chance to join good friend Jason for one of the photography courses he hosts at the Brooklands Motor Museum, near Weybridge in Surrey. The course is designed to give would-be professional snappers tips on camera angles, zoom, lighting and capturing a car in one of those evocative poses that we admire so much in our favourite mags.
Overview of Mercedes-Benz World’s offer of passenger rides for Mothers this Mother’s Day.