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Audi’s BIG Idea

The designers among us will have something to say about these new print ads from Audi – developed by Ad agency BBH London, they’ve created four ads to illustrate the key qualities of the new A1. They’ve focused on its ‘Driver-Oriented Interior’, ‘Powerful Yet Efficient Engines’, ‘Iconic Exterior Design’ and a ‘Big Idea Condensed’ view of them all.