ken block

Video: Ken Block’s 2012 Season Promo – Part Deux

Ken Block’s 2012 season promo (Part 1) was a spoof of himself, with a little help from actor and comedian Nick Swardson. This time around the focus is on the cars – the all-new livery of the H.F.H.V. (Hybrid Function Hoon Vehicle) and Gymkhana World Tour Fiesta.

Top 10 Automotive social video campaigns of 2011

We hear a lot about Intelligence in the motoring industry, it’s become the norm in automotive acronyms, especially for the leading German car makers – Intelligent Performance, Intelligent Lightweight Construction and even Intelligent Emotion (whatever that means) – but how intelligent is their marketing?

The Accidental Hero – An interview with Ken Block

This week we’ve been celebrating the Top 20 Global Social Video Ads of 2011 with Unruly Media, and while Volkswagen’s The Force has been the phenomenon of the year, there is another which vies for the crown and which has not benefitted from the full-on promotional boost of the NFL Super Bowl.

ROAD 18: Too cool for Summer special

This month, Road is on Summer holiday, traveling from the far East to the Western coast of America.

We’ve got two Stateside reports from Road first lady Ashley Van Dyke – covering the awesome X Games in downtown LA, and going to one of the world’s greatest car auctions at Orange County Fairgrounds, by Barrett Jackson.

Gymkhana FOUR coming next week (w/ New Video)

You may not be a fan of Ken Block’s Gymkhana videos, but there’s no doubting their popularity, with Gymkhana 3 having now clocked up more than 36 million views on YouTube and becoming the most watched automotive video of all time. Well Gymkhana FOUR completed filming last week and will be hitting the interweb next Tuesday 16th August.

Hybrid Function Hoon Vehicle plays the starring role in Gymkhana FOUR

Over the weekend Ken Block unveiled his new racecar in its final livery – the Hybrid Function Hoon Vehicle (“H.F.H.V.”). Block described it as an “All new car, new livery, new awesome!”

In his announcement he also confirmed that his newest Ford Fiesta race car, also known by the nickname “the hybrid”, is designed as one car to do three tasks – gymkhana, stage rally and rally cross.

Ken Block visits Wales to shoot Gymkhana FOUR (with exclusive images and video)

Earlier today we brought you news about Ken Block’s latest plans for Gymkhana FOUR – most notably that he’ll be driving a ‘hybrid’ powered Ford. Ken is currently in the midst of testing for the shoot, therefore information on the exact configuration of this hybrid powerplant is still a closely guarded secret, so the next best thing would be some pictures, right? And how about some video as well?

Gymkhana FOUR: Plug in and prepare for an electrifying ride..

Keep your eyes open during the next few months for signs of Ken Block’s new Gymkhana viral – Gymkhana FOUR is the next chapter in the massively successful web video series that sees Block perform his own brand of autocross through a tight and twisty series of cones and solid objects. Called Gymkhana (jim-kah-nuh), Ken’s hybrid version is performed at speed and with the maximum amount of hoonage.