This year’s SEMA show opened its doors yesterday at the Las Vegas Convention Centre, and despite its mandate as a custom car show, there’s an even stronger presence in 2012 from mainstream car makers.
Last week a well-known British tabloid published an interview with British race car driver, Pippa Mann, the first ever British woman to contest the Indianapolis 500. For reasons that will be obvious to anyone who follows the American IndyCar Series, it was a tasteless article which Mann was subsequently horrified and furious about.
As tributes continue to flood in for British driver Dan Wheldon, I suspect many of you are only now learning what a great ambassador he was for the sport. I never met Dan, but like many enthusiasts I enjoyed watching his rise to fame in IndyCar racing and the irrepressible spirit he showed when he sniffed the opportunity of a race win.
It’s a wonderfully incongruous sight to the see a herd of Lexi strutting their stuff down the 2010 SEMA show catwalk, shakin’ their hybrid-booties. More than any other car maker thus far, Lexus has made alternative energy ‘cool’ and what better way to demonstrate this than at the 2010 SEMA auto trade show in Las Vegas, where mainstream car makers and tuning companies showcase their most thrilling automotive creations.