Pricing of Toyota’s new rear-wheel drive GT 86 coupe will, in some ways, be the most important determinant of the car’s success. If it was priced too close to lifestyle sports coupes such as Audi’s TT or BMW’s Z4, then customers would naturally expect the same level of creature comforts – which would defeat the very purpose of Toyota’s light-weight sports car.
The first pictures of Subaru’s BRZ leaked out last night, prior to its official launch at the Tokyo Motor Show. The BRZ, nicknamed Subieyota, is the company’s first rear-wheel drive car and was developed together with Toyota’s GT 86 (a.k.a. Toyobaru) which was unveiled at the weekend.
It’s a brave car maker who bucks the trend for more power, more performance and more.. everything when building a sports car, and when that car maker is Japanese there’s an even more tightly defined expectation for what constitutes a performance car.
You can almost forgive the price when it sounds this good..
Well we’ve waited long enough and now it’s finally here, but what do you think? This is Lexus’ £300,000 LFA.
Lexus will announce their new two-seat supercar at the Tokyo show.