First pictures of Pagani's Huayra leaked ahead of launch

We were beginning to tire of Pagani’s teaser videos of its forthcoming Huayra and it seems we weren’t alone – a magazine spread leaked out on Friday, followed by an official photo and more spreads from the Spanish edition of CAR magazine.

Reaction across the internet has been mixed, with some views expressing disappointment. The world debut of the Huayra will be at the Geneva Motor Show in March, but we’re now likely to see the official reveal sometime within the next week. We’ll reserve judgement until then, but Pagani’s new supercar certainly looks promising.

According to text within the leaked magazine, Pagani are likely to produce up to 20 cars per year, each costing around €1 million (c. £850,000). The 690 bhp Mercedes-powered V12 supercar is said to be capable of 250 mph.

Once we receive more information we’ll see how the Huayra fares against its main competition – we’ve already got a comparison with Lamborghini’s forthcoming LP700-4 in mind. We’ll also make the final video available on SkiddPlayer just as soon as it’s released.

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About Steve Davies

Steve is a media, venture, and technology advisor and a former Partner at KPMG Consulting, PriceWaterhouse Coopers and Managing Partner at EIM - his clients range from global web and media companies to small start-ups. He formed Drivers Republic (DR) in 2007, the UK's first digital automotive magazine, with a team of EVO and Autocar writers before creating SkiddMark, and also writes as a guest contributor on Unruly Media’s Meme Machine blog and for Econsultancy’s digital marketing blog.